Product convergence

While consumer electronics continues in its trend of convergence, combining elements of many consumer electronic items, the consumer faces different decisions when purchasing their items. There is an ever increasing need to keep the product information updated and most comparable, for the consumer to be able to make an informed buying decision. The variables are becoming more about 'style and price' rather than 'specification and performance'. This convergence of technologies promises a shrinking of choice of retailer to the consumer and the rise of manufacturer status within the home. There is a gradual shift towards e-commerce web-storefronts.